SEO & Google Ads
Search strategy that helps the right people discover your business, then turns that visibility into inquiries, reservations and sales.
- SEO audits
- Keyword research
- On-page & technical SEO
- Google Ads
- Search Console
- Conversion tracking
Aruba-based · Working across industries
Moonlight Consulting combines SEO, Google Ads, marketing, websites and business technology so your visibility and operations improve together.
Moonlight started as an outsourced marketing and advertising department. Today, the work extends from SEO and Google Ads to brand strategy, websites, booking systems, networks, POS support and practical business technology.
The advantage is simple: the brand, marketing and systems are planned together instead of being patched together later.
Engage us for one focused project or ongoing support as your external department.
We improve how your business appears in search, build landing pages around real customer intent and manage Google Ads with proper tracking—not just clicks without context.
Search strategy that helps the right people discover your business, then turns that visibility into inquiries, reservations and sales.
Clear plans built around your goals, budget, seasonality and actual market—not a recycled template.
Practical identity systems and campaign design that work across print, social, signage and digital platforms.
Consistent content with a purpose: stronger presentation, active communication and better visibility.
Campaign setup and management across digital and traditional media, with every spend tied to a clear objective.
Fast, focused websites and online systems that help people book, inquire, buy, register or make secure payments.
Hands-on technical support for the systems your business depends on every day.
Live websites, ongoing client partnerships and working digital systems—not concept art or placeholder mockups.
A modern tourism website built to explain multiple experiences clearly, strengthen search visibility and move visitors directly toward booking.
A conversion-focused website for electric scooter tours and rentals, giving travelers a fast path from discovery to the correct tour or rental option.
A luxury salon website connected to a custom appointment system, giving clients a simple booking experience while the business manages availability behind the scenes.
An elegant service and booking experience for private dining, floating breakfasts and catering, including quote calculation and customer inquiry handling.
An established retail business supported with a full online store, product purchasing flow and payment gateway solutions for secure online transactions.
Not every client engagement is a full website build. We also provide ongoing marketing, digital and technology support around the systems and campaigns already in place.
Website and digital support for a fine-dining concept, including online menu presentation, content updates and the reservation journey.
Ongoing marketing and technology support for a high-volume hospitality and entertainment venue.
Marketing and digital support for a distinctive Aruba cocktail bar, strengthening its online presence and campaign execution.
Branded guest Wi-Fi login experiences that collect useful customer information instead of offering anonymous access with no business value.
Practical local server and storage setups for businesses that need dependable file access, controlled permissions and systems that start and run automatically.
Additional work includes SEO, Google Ads management, conversion tracking, event ticketing, custom booking systems, POS support, restaurant campaigns, content production and internal business tools.
Discuss a similar project ↗We understand the problem, agree on the priorities and start building. Communication stays direct from planning through delivery.
Your business, goals, audience, current setup and immediate priorities.
A realistic scope, timeline and solution that fits the way your company operates.
Design, content, campaigns, development or technical implementation.
Launch support, maintenance, reporting and ongoing improvements where needed.
Founded by Rochendly J. R. Wouters, Moonlight Consulting works closely with businesses in Aruba across hospitality, tourism, retail, beauty, construction, entertainment and professional services.
We are most useful when a business needs someone who can see the full picture: how the brand looks, whether customers can find it through SEO and Google Ads, how they move through the website and whether the technology behind it all actually works.
Share the problem, project or goal. We’ll review it and respond with the most practical next step.